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Author: Philip Kotler

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The Five Most Important Questions You Will Ever Ask about Your Organization: An Inspiring Tool for Organizations and the People Who Lead Them
The Five Most Important Questions You Will Ever Ask about Your Organization: An Inspiring Tool for Organizations and the People Who Lead Them

The Five Most Important Questions You Will Ever Ask about Your Organization: An Inspiring Tool for Organizations and the People Who Lead Them

by James M. Kouzes and James C. Collins and Philip Kotler and Peter F. Drucker and Frances Hesselbein and Judith Rodin and V. Kasturi Rangan
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Genre Shelves: Non Fiction Business Leadership Management
Marketing Insights from A to Z: 80 Concepts Every Manager Needs to Know
Marketing Insights from A to Z: 80 Concepts Every Manager Needs to Know

Marketing Insights from A to Z: 80 Concepts Every Manager Needs to Know

by Philip Kotler
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Genre Shelves: Economics Business
Brand Sense: Build Powerful Brands through Touch, Taste, Smell, Sight, and Sound
Brand Sense: Build Powerful Brands through Touch, Taste, Smell, Sight, and Sound

Brand Sense: Build Powerful Brands through Touch, Taste, Smell, Sight, and Sound

by Martin Lindstrom and Philip Kotler
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Genre Shelves: Non Fiction Psychology
Kotler on Marketing: How to Create, Win, and Dominate Markets
Kotler on Marketing: How to Create, Win, and Dominate Markets

Kotler on Marketing: How to Create, Win, and Dominate Markets

by Philip Kotler
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Genre Shelves: Non Fiction Business
Principles of Marketing
Principles of Marketing

Principles of Marketing

by Philip Kotler and Gary Armstrong
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Genre Shelves: Non Fiction Reference Academic School Economics Business Psychology Textbooks Management
Marketing Management
Marketing Management

Marketing Management

by Philip Kotler and Kevin Lane Keller
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Genre Shelves: Non Fiction Reference Academic School Economics Business Textbooks Management
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