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Unleashing the Ideavirus: Stop Marketing AT People! Turn Your Ideas into Epidemics by Helping Your Customers Do the Marketing thing for You.

by Malcolm Gladwell and Seth Godin

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Genre Shelves: Non Fiction Business Leadership Communication

The New Kings of Nonfiction

by Chuck Klosterman and Malcolm Gladwell and Michael Pollan and Bill Buford and Mark Bowden and David Foster Wallace and Susan Orlean and Lawrence Weschler and Jack Hitt and Dan Savage and James McManus and Ira Glass and Lee Sandlin and Coco Henson Scales

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Genre Shelves: Non Fiction Humor Science Writing Essays Anthologies Journalism Short Stories Collections