Funky Business: Talent Makes Capital Dance
by Jonas Ridderstråle and Kjell Nordström
Karl Marx was right. The workers do control the means of production; 1.3 kilograms of brain holds the key to all our futures.Successful companies are different from the competition, and difference comes from the way people think rather than what companies make. In the new world, it's talent that makes the capital dance. Business as usual is uninspired and that's no longer good enough; talent doesn't want to work there; customers don't want to buy there. In these times we need Funky Business.
Release Date:
December 9, 2002